Wednesday, 18 September 2013

Conflicting between sales and underwriting

How would you handle the conflicting interests between sales and underwriting?

While the interests of the sales personnel and the underwriters are not totally mutually conflicting, a situation could arise wherein the strict interpretation of the guidelines by the underwriting personnel would jeopardize the enthusiasm of the marketing force. While it is true that a very liberal underwriting stance could put the corporate interests in trouble, an over-exacting and tough regimentation in the area of underwriting could put the company’s business interests in jeopardy, especially in the competitive landscape. Hence, there must be a judicious trade-off between these two functions.

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